CEO

 

    CHIEF EXECUTIVE OFFICER 

 

Flor Alba is the managing director; her job is to provide overall leadership to a corporation by establishing direction and tone, overseeing internal management, and functioning as the company's primary representative with outside groups and organizations. As primary manager of the corporation, she is in charged with the creation of an organizational structure, the management of business units and divisions, the development of executive personnel, overseeing mergers and acquisitions, and the responsibility for any decisions that will have a major impact on the company's welfare.